Alibaba Ecosystem
Ant Group
Online Projects
H5 Development & C4D Poster Design
We deeply engage in the creativity and execution of Alibaba ecosystem projects, with core services focused on Ant Group. Our offerings cover full-dimensional content creation, including manuscript writing, graphic and C4D poster design, video shooting, and H5 development. In the course of cooperation, we have continuously deepened our strategic thinking in marketing communication, honed content output capabilities of first-tier standards, and delivered precise creative support for brand communication in fintech scenarios.
Project Highlights
This H5 runs within the Alipay app. It requires accessing and computing/comparing data of Alibaba employees across multiple dimensions, which imposes certain requirements on development capabilities. Through close collaboration with Alibaba's technical team, we successfully achieved the project goals.
Creative Positioning
"User Hour" is an internal evaluation metric of Alibaba. This H5 conveys the concept of "User Hour" through a racing mini-game. Design: Bright color palette with a visual style combining 2D and 3D elements.